Education
University of Southern California
Los Angeles, CA
Master of Arts in Public Relations and Advertising — Aug. 2024 – May 2026
California State University, Northridge
Northridge, CA
Bachelor of Arts in Journalism, Emphasis in Public Relations — Aug. 2021 – Dec. 2023
Certifications
Muck Rack Fundamentals of Social Media
Muck Rack Fundamentals of Media Relations
Adobe Certified Professional in Video Design
Professional Softwares Used
Final Cut Pro X, Dropbox, Muck Rack, Fashion Monitor, CreatorIQ, IMDB Pro, Coveragebook, Microsoft Office Suite (Word, Excel, Powerpoint, Outlook), Google Suite (Docs, Slides, Sheets), Adobe Creative Suite (Premiere Pro, Photoshop, Illustrator, Express), SAP Workplace, Concur
Technical Skills
Graphic design, video editing, photography, social media, press releases, AP Style writing, SEO writing, copy-editing, PR campaign planning, SWOT analyses, presentations, spreadsheets
Professional Experience
The Walt Disney Company
Anaheim, CA
Event Associate — Aug. 2024 – Present
- Tasks include: staffing events, maintaining relationships with internal and external partners, developing event elements such as amenities and displays/activations, building budgets and itineraries, processing invoices, flight/hotel booking, gathering media hits, coordinating meetings, fulfilling project milestones/deadlines
Media Events Intern — Jan. 2024 – Aug. 2024
- Support the Disneyland Resort Communications Events team to design and execute promotional media-hosting events. Events accumulate millions of social impressions alongside traditional publicity.
Persona PR — Public Relations Intern
Los Angeles, CA
Sept. 2023 – Dec. 2023
- Accompanied talent to events, tracked client media coverage, pitched talent to media and brands, compiled client press archives, organized print/online/broadcast media contact databases via Muck Rack, wrote client biographies and pitches, curated client photoshoot moodboards/memos and supported company social media.
De Waal & Associates — Public Relations Assistant
Sherman Oaks, CA
Sept. 2022 – Sept. 2023
- Updated contact lists, organized client calendars, sent pitches/press releases via email, monitored client press clips and researched/booked potential work for various clients in the entertainment industry.
Other Skills
Project management, multi-tasking, public speaking, problem-solving, hospitality, leadership, adaptability, speaking Vietnamese; excellent written, verbal and interpersonal communication
Traits
Pop culture savvy, enthusiastic-to-learn, ambitious, passionate, assertive, creative, quick-thinker, detail-oriented, efficient, hard-working, team player, effective communicator, advocate, logical, storyteller
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